Appalachian State University’s Hospitality and Tourism Management (BSBA) degree, housed in the Department of Management, prepares students for management and marketing careers in commercial food service facilities, hotel and lodging properties, conference and resort centers, convention services, meeting and event planning, destination marketing and country club management. The program emphasizes industry connections and experience, and you’ll learn from respected and engaged faculty members who have worked for Charlotte Convention & Visitors Bureau, Holiday Inn, Courtyard by Marriott, major airlines and other organizations.
Among the program’s strengths is the opportunity to engage in extensive networking, which supports you in selection of internships and jobs. The faculty members maintain professional connections and invite multiple industry leaders to campus each semester to speak with students. These connections are further cultivated when students and faculty attend industry conferences and connect with alumni through social media.
Employment: Most graduates find employment right away. Recent employers include:
- Ballantyne Resort
- Waldorf-Astoria Orlando, Florida
- Biltmore House
- Philips Club, New York City
- Hilton Hotels in Charlotte and Charleston, South Carolina
- Charlotte Convention Center
- Weston Hotel, Charlotte
- Weston Resort and Spa Hilton Head Island, South Carolina
- Pinehurst Resort
- Marriot International in Miami, Florida
- The Umstead Hotel and Spa
Graduate School: Students who choose to continue to graduate school have often chosen to stay at Appalachian for its MBA program.
In addition to a 53-hour business core, key hospitality and tourism courses include:
- Survey of the Hospitality & Tourism Industry
- Human Resource Management
- Hospitality Management Operations I
- Hospitality Management Operations II
- Hospitality Management Internship
- Destination Management
- Meeting & Convention Management
A minor is not required. However, popular choices include Entrepreneurship, Human Resource Management, Sustainable Business and Marketing.
Engagement Outside the Classroom
- Society for Human Resource Management (SRHM) – the world’s largest association devoted to human resource management. Appalachian’s chapter provides students with opportunities to meet and interact with business professionals about human resource issues.
- Sigma Iota Epsilon – An honorary fraternity for management majors
- Association of Student Entrepreneurs through the Transportation Insight Center for Entrepreneurship encourages creativity and expertise on how to start and operate a successful company
- Hospitality and Tourism Management Student Association provides activities for members interested in hospitality and tourism to interact with and learn from guest speakers and to participate in professional activities.
- Beta Gamma Sigma Honor Society – Membership in this group is the highest international recognition a student in business can receive in an undergraduate or master’s program at an AACSB accredited school.
Appalachian is committed to introducing students to different cultures and teaching them how to live and interact in a global society.
All business students fulfill an international requirement, and an increasing number choose to study abroad through a wide variety of exchange programs. The college maintains partnerships with universities across the globe and continues to expand groundbreaking opportunities in emerging markets.
Requirements for declaring a major within the Walker College of Business are detailed here.
- A full-time internship in a service corporation must be completed during the summer term between the junior and senior years and often leads to job placement.
- Professor Dana Clark is the only individual to win all three top tourism honors in North Carolina: the Barentine Special Achievement Award, the Tourism Excellence Award for Public Service, and the Tourism Excellence Award for an Individual.
- Because entrepreneurship is a crucial tool for economic development, the Department of Management offers a major and a minor in entrepreneurship. It also provides access to the programs and faculty in Appalachian’s Transportation Insight Center for Entrepreneurship in order to help students develop and launch businesses.
- The BB&T Student Leadership Center offers consultation to all business majors on choosing a career, preparing for interviews and exploring internships and employment.
Number of Students
Method of Delivery
On campus only
- Banquet Manager
- Cruise Line Director
- Director of Food and Beverages
- Dining Room Manager
- Director of Marketing
- Director of Sales
- District Manager
- Event Planner
- Events Manager
- Food & Beverage Directors Food Service Manager
- Front Office Manager
- Guest Relations Manager
- Hotel Manager
- Personnel Director
- Purchasing Director
- Reception Manager
- Reservation Manager
- Restaurant Owner
- Regional Manager
ContactsDepartment of Management
Dr. J. Dana Clark