Graphic communications is a vibrant and growing sector of the economy. In North Carolina alone, print-related media activities employ more than 22,000 people in 1,400 establishments. This includes packaging design and production, print production of all kinds and cross-media digital marketing.
Appalachian State University’s Thomas W. Reese Graphic Communications Management Program prepares you for entry-level supervisory and staff positions in graphic communications. The Graphic Communications Management (BS) – Print / Packaging Production degree covers a wide variety of processes and methods of production – including offset lithography, flexography, digital printing systems, variable data printing and wide format printing in addition to the design and production of packages that protect and promote products in channels of distribution. You can also choose the Cross Media Production concentration within the program. As a student, you’ll be eligible to apply for scholarships in excess of $20,000, and you’ll have the opportunity to participate in Career Connections, the program’s job fair for majors.
This program is housed in Appalachian’s Department of Art.
Employment: Students are prepared to enter the workforce in a range of roles upon graduation. Employers include Classic Graphics, WestRock (formerly RockTenn), Salem1, R.R. Donnelly, Meredith-Webb, Wright Global Graphics, Copac Global Packaging, CCL Label and other companies.
In order to put you at a competitive advantage in the field, a General Business minor is required.
Engagement Outside the Classroom
Technical Association of the Graphic Arts (TAGA) - a student club of this professional organization.
Gamma Epsilon Tau - a national collegiate honors society for graphic art students.
Appalachian is committed to introducing students to different cultures and teaching them how to live and interact in a global society.
- Students learn in campus laboratories using contemporary production technology.
- Mountaineer Printing is a student-run print shop serving the campus community. It is operated as part of an advanced printing and finishing course.
- Two internships are required to deepen students’ practical knowledge and experience.
- An active industry advisory board supports the program mission and provides students opportunities for industry internships.
- This program offers a number of scholarships.
On campus only
- Pre-press managers
- Post-press managers
- Digital press managers
- Art directors
- Account managers
- Vice presidents of sales
Dr. George Glisan
Professor and program coordinator
119 Katherine Harper Hall